Useful Tools for your Wellness Business
One of the main challenges of a small wellness business is creating a sense of community with its customers inspiring them to believe in their business’s purpose and mission. Creating that sense of belonging, in turn, creates a community of loyal members and fans that eventually help your business grow and expand.
The other challenge that emerges which is even harder, is to keep these members engaged and feel the value of being part of this community. Being part of a community can create a positive effect on the mental health and emotional well-being of your customers. Their involvement in your member’s only exclusive space can provide a sense of belonging and offer extra meaning and purpose to their lives and to your life as well. Not to mention, in an exclusive members area, you can monetize your content and offer special discounts to your loyal customers and members.
Here are a couple of useful tools that can help you create a sense of community with your customers.
Memberships & Members Area
Creating Memberships and a Members Area on your website allows you to create a private space for your members and loyal customers. You can offer free memberships or paid memberships based on what you plan to share for free and what is considered exclusive content.
The Member Areas is a great feature that allows your site visitors to gain exclusive access to your gated content like virtual workouts, mediation sessions, and articles by creating an account and paying for membership.
With Member Areas, you can:
Monetize your content - Generate revenue by selling access to content like classes and seminars, audio or visual media, or community pages.
Enhance your brand - Seamlessly manage your public and members-only content all in one place.
Grow your audience - Promote your gated content and accept unlimited members.
Appointments & Class Bookings
Never ask “What time works for you?” again. We are past the era of having our customers send a direct message to book classes and sessions. We know it’s the easiest way but not the most sustainable if you want to grow your business. With your own customized scheduling page, clients can easily view your real-time availability and self-schedule their own appointments.
Appointment and Class Bookings allow your clients to book appointments or classes seamlessly online. Scheduling only displays the times you're available and encourages your clients to book appointments on their own while capturing all the information you need.
With Scheduling, you can:
Control your availability 24/7 - Manage multiple locations and employees, only show your clients the calendar you want them to see, and harness all the flexibility to make scheduling work for you.
Organize your schedule - Auto-adjust for time zones, let clients easily cancel & reschedule themselves, and send automated reminders to keep clients prompt.
Organize client information - Ask clients to fill out intake forms at the point of booking, so you'll have everything you need to know about them in one place
Get in touch to find out more. You can Book a Free Consultation, Book a Discovery Call or fill in the New Website Survey form to tell us more about your website requirements.
The above tools and information are from Squarespace, our preferred website builder. As a small business, we are a member of the Squarespace Circle which helps us get all the support we need and also offers the best website design services to our clients. This program is designed to support, inspire, and engage the community of creatives, developers, and designers who use Squarespace to build beautiful websites for their clients. Our client perks of working with a Circle member, include the Circle 20% discount, extended trials, early access to beta features, and optimized customer support.
